Fondazione Cortina announces that it has signed a two-year media partnership with DAZN, an entertainment and live sports streaming platform present in over 200 territories around the world. DAZN thus becomes the official distributor for Italy of the contents conceived and produced by the Cortina Foundation, helping to broaden the scope and visibility of initiatives and projects dedicated to the beauty, culture and tradition of Cortina d’Ampezzo, the Belluno Dolomites and, more in general, from Veneto.
The first contents will be available on DAZN starting from this weekend, in the section dedicated to the Cortina Foundation present in the app: the “13 BLACKS” series dedicated to the 13 black slopes of Ampezzo, with exclusive interviews with the former alpine skiing champion Kristian Ghedina, which will offer a privileged look at the challenges and emotions experienced on those tracks; the documentary “Dream BIG”, which, starting from the engaging story of the athletes part of the Foundation’s Youth Project, will tell the complex organization of major sporting events in the Queen of the Dolomites, highlighting their positive effect on the entire territory.
To use the contents, simply click on the drop-down menu – SPORT and enter the Winter Sports section where there will be a space dedicated to the Cortina Foundation.
“The partnership with DAZN represents a fundamental step in our mission to share with people the beauty and uniqueness of our territory, as well as the profound values that sport conveys. We are convinced that this collaboration will not only have a positive impact on our community , but will also offer the public the extraordinary opportunity to immerse themselves in the beauty of Cortina and the entire Veneto. These first contents are just the beginning of a collaboration that will develop, enrich and consolidate over time” commented Stefano Campoccia , Vice President of the Cortina Foundation.
“With our flexible, interactive technology we are moving beyond live streaming to become a platform that gives sports fans everything they want and need in one place – from the largest library of live and online content – demand for news, analysis, merchandise, ticketing, games and much more. Our approach will be increasingly hybrid: not only a producer but also an aggregator and distributor of content, and it is in this context that the partnership with the Cortina Foundation comes in, which has chosen DAZN as a strategic media partner to increase the exposure of its initiatives” declares Stefano Azzi, CEO of DAZN Italia.