Original title: The 36th Olympic Day of the Chinese Olympic Committee set off a sports boom in the cloud
June 23 is International Olympic Day. The theme of the 36th Olympic Day of the Chinese Olympic Committee is “Join Hands to Create a Better World“. Since the launch of online multi-platforms on June 8, it has received widespread attention from the society and positive responses from sports enthusiasts, which has greatly inspired people Passion for sports and fitness, and conveying the Olympic spirit.
Invited by the Chinese Olympic Committee and the International Olympic Committee, nearly 100 Olympic champions, world champions and famous sports players sent out sports relay challenges to netizens on the cloud. Olympic spirit and glamour. The sports relay challenge initiated by many well-known athletes has aroused the active participation of netizens.
Since the Olympic Day event was launched 16 days ago, nearly 100 Olympic champions, world champions and famous sports players have participated in the event. The cumulative number of topic readings has exceeded 1.2 billion, the number of video views has exceeded 250 million, and more than 200,000 people have spontaneously participated offline. . The majority of sports enthusiasts joined the event one after another to convey the Olympic spirit and practice the Olympic motto of “faster, higher, stronger – more united”.
This event is also integrated with public welfare. According to the final number of participants in the “Olympic Day National Fitness Challenge” held on relevant platforms, the Chinese Olympic Committee will donate more than 160,000 yuan worth of sports equipment and supplies to support the development of local youth sports and the Olympic cause.
The International Olympic Committee established Olympic Day in 1948 to commemorate the birth of the modern Olympic movement and to call on more people to participate in sports. Since 1987, the Chinese Olympic Committee has actively responded to the call of the International Olympic Committee and has carried out various forms of activities for 36 consecutive years to carry forward the Olympic spirit and promote the Olympic movement.