An event with a high level of entertainment, in an atmosphere characterized by inclusion, play and the joy of being all together. There is just over a month left until the WEmbrace Games 2024, the annual event now in its twelfth edition which will be held on Monday 17 June from 8.00 pm at the Stadio dei Marmi in Rome. The charity event is organized by the art4sport ONLUS Association, created in 2009 by Beatrice “Bebe” Vio Grandis together with her parents Teresa Grandis and Ruggero Vio, and the slogan of this year’s event will be Embrace the emotion of games – Dream together the Paralympics are ours.
The evening is open to everyone and it is possible to book your place and make a donation at the following link: https://www.eventbrite.it/e/biglietti-wembrace-games-2024-881345396807
The event – Just a few months after the Paris 2024 Olympic and Paralympic Games, the WEmbrace Games 2024 are preparing to return to start breathing the five-ring atmosphere with the usual formula of adrenaline-pumping games, under the sign of inclusion and sharing. Eight teams will take the field at the Stadio dei Marmi, representing as many cities: Rome, Milan, Bari, L’Aquila, Treviso, Fano, Genoa, Naples. The teams will be made up of players from all over Italy and the world, adults and children, with and without disabilities, who will compete in three spectacular challenges. Protagonists of sports champions and celebrities from the world of entertainment, who will get involved to support the art4sport initiative. Each team will be led by one or more “VIP” characters who will be revealed in the coming weeks.
The objective is to blend fun and healthy competition, with the desire to win but at the same time not to take oneself too seriously, in a series of very demanding races, in which teamwork and collaboration will be decisive.
The event will be presented once again by the Medusa Trio, composed of Gabriele Corsi, Furio Corsetti and Giorgio Daviddi.
The initiative was accompanied by an extensive multi-channel communication campaign with the help of Roma Capitale. From 4 May, 1000 internal attics will be placed on buses in Rome, while from 23 May to 14 June 750 advertising posters will be displayed in different areas of the city. From 31 May to 17 June, a promotional video spot of the event will also be broadcast on the UpTv channel, which will be visible on the screens located in the main urban public transport stations.
The event will be preceded by a presentation press conference, organized in collaboration with the Department of Major Events, Sport, Tourism and Fashion of the Municipality of Rome led by councilor Alessandro Onorato, which will take place on Friday 14 June at 6.00 pm in the Trajan’s Market area.
The history of the WEmbrace Games – 2024 will be the twelfth edition of the WEmbrace Games. The event was born in 2011 with the name “Games Without Barriers”, inspired by the historic Games Without Borders. It is an evening of spectacular and scenographic games that promotes inclusion from a geographical point of view, just like the Games Without Borders, but also and above all from a social point of view, between people with and without disabilities, to break down physical obstacles and not only. After years of success, in 2022 “Giochi Senza Barriere” became “WEmbrace Games”. The renewed name integrates with the launch of the “WEmbrace” movement, i.e. “We embrace”, which through art4sport events and projects aims to promote inclusion, embracing and enhancing everyone’s diversity, through art4sport events and projects. The triptych of the movement’s annual events is made up of the WEmbrace Games (in Rome), the WEmbrace Awards (in Milan) and the WEmbrace Sport (in Milan).
The 2023 edition saw the participation, among others, of Bebe Vio Grandis, the ex-footballer Francesco Totti, the singer Malika Ayane, the television and radio host Rudy Zerbi, the actors Giorgio Pasotti, Ludovico Tersigni, Amanda Campana and Cristiano Caccamo, the comedian and influencer Danilo Contaldo (known as “Danilo da Fiumicino”), the pilot Vicky Piria and the dancer Samuel Peron.
The objective – The event will have the aim of raising funds in favor of art4sport ONLUS, the Bebe Vio Grandis Association which supports and promotes sport as therapy for the physical and psychological recovery of children and young people with prosthetic limbs. The Association’s objective is to study, create and finance the expensive prostheses and equipment necessary for the practice of Paralympic sport.
During the evening it will be possible to make a donation on site to the art4sport ONLUS Association.
The event is supported by the Main Partners Barilla, Sorgenia, Algida, Toyota and Rilastil, by the Technical Partners Nike, Jeio and Quadro Advertising, with the patronage of the Italian Paralympic Committee, CONI, Sport and Health and the Italian Red Cross, by the Corriere Media Partners della Sera, , Radio Deejay and UpTv and thanks to the support of the Department of Major Events, Sport, Tourism and Fashion of the Municipality of Rome.
Teresa A. Grandis, President of the art4sport ONLUS Association: “The WEmbrace Games have now become a staple in the program of art4sport events designed and created to promote inclusion through meeting, sharing, sport and play. We thank all the partners and institutional bodies who support us in this initiative. We are sure that this twelfth edition will still thrill us and entertain us as always.”