OPPO Announces Collaboration with K-Pop Group BSS (SEVENTEEN) as Reno Experts
Reporter Li Hongdian/Reporting from Taipei
OPPO has recently announced an exciting new collaboration with the popular Korean group BSS (SEVENTEEN) to serve as experts for their Reno series. This partnership aims to combine the innovative technology of OPPO with the creativity and influence of the music industry, injecting youthfulness and energy into their flagship Reno series.
BSS (SEVENTEEN) is a subunit of the renowned Korean boy group SEVENTEEN, known for hit songs such as “Just do it”, “Fighting” and “7 PM”. The group has garnered overwhelming popularity and accolades, including the Annual Performance Award at the 2023 Asian Star Festival and the Digital Sound Source Award at the 38th Golden Disc Awards.
The three members of BSS (SEVENTEEN) – DK, HOSHI, and SEUNGKWAN – are set to embody the youthful and energetic spirit of the new generation in their role as OPPO Reno experts. Andy Shi, President of OPPO Asia Pacific, expressed his excitement about the collaboration, stating that it is an opportunity for users to express themselves through portrait photography with Reno mobile phones.
During the partnership, BSS (SEVENTEEN) members utilized the latest Reno11 F in the OPPO Reno11 series to capture images, showcasing features like the smart magic wand and AI portrait beauty. The Reno11 F, released in early March, boasts a 64-megapixel main lens, sleek design, large AMOLED screen, and a 120Hz update rate for a visually stunning experience.
Fans of OPPO and BSS (SEVENTEEN) are invited to explore portrait photography and create innovative works together. This collaboration between OPPO and BSS (SEVENTEEN) marks a new chapter in the intersection of technology and creativity, promising exciting developments for fans of both the mobile phone brand and K-pop group.
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