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The 2024 Super Bowl is one of the most anticipated events in the field of sports. Kansas City Chiefs and San Francisco 49ers will face each other in the NFL final. As is traditional, an artist will be in charge of the halftime show and will make the audience enjoy a colorful show. Next, he finds out which singer will be performing on the half-time show.
Who will sing at the Super Bowl halftime show
The American rapper Usher will be the artist who headlines the emblematic musical halftime show of the next NFL Super Bowl, the American football league and the singer himself announced on Sunday.
Usher will thus take over from Rihanna, who delighted the audience last February in Glendale (Arizona) with her performance in the show, one of the most watched in the world.
When will the Super Bowl 2024 be?
The 58th edition of the Super Bowl will be played between the Kansas City Chiefs vs. San Francisco 49ers. this Sunday, February 11, 2024. In addition, let us remember that the acclaimed halftime show will be performed by Usher, an American singer of the urban genre.
“It is the honor of my life to finally sing at the Super Bowl. “I can’t wait to present to the world a show like it has never been seen before,” the singer said in a statement.
The Atlanta rapper, 44, has been one of the most popular American artists since the early 2000s. His catalog of hits includes collaborations with Lil Jon, Ludacris, Alicia Keys and will.i.am., so It’s not unlikely that your performance will welcome some special guests.
Since 2019, the NFL Finals halftime show has been produced by Roc Nation, the entertainment group founded by rap star Jay-Z.
In addition to Rihanna, other figures such as Shakira, Jennifer Lopez, The Weeknd and a host of hip-hop artists such as Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige and Kendrick Lamar have set the pace in recent Super Bowls.
The game is the most-watched annual event on American television and landing a spot in its coveted commercials can cost millions of dollars.
A year ago, Apple Music unseated Pepsi as the event’s main sponsor. The NFL and Apple Music have not revealed the amount of the multi-year contract, but American media value it at around $50 million.