These two made it really exciting at “The Lions’ Den”: The founder and couple Matthias (41) and Inge Steiner (53) pitched a range of low-carb products on VOX on Monday evening that are supposed to help you lose weight. Two lions fought a close duel over the deal – and one of the two even got really emotional at the end.
With the food start-up “STEINER’s”, the couple focuses on low-carb products
Photo: RTL / Bernd-Michael Maurer
The best proof of success: Matthias Steiner himself! The 2008 Olympic champion reduced his fighting weight of 150 kilos by an impressive 45 kilos after his active career as a weightlifter – according to his own statement, without making any sacrifices.
Matthias Steiner used to have a fighting weight of around 150 kilos with a height of 1.83 cm. After his weightlifting career, he lost 45 kilos
Photo: RTL / Bernd-Michael Maurer
The products that the Steiners offer at “The Lions’ Den” were developed with a baker friend. What’s inside? Few carbohydrates, but lots of protein and fiber. The lions tried pasta, burgers and even cake – and really got an appetite for the deal.
▶︎ In the end, Nils Glagau (48) and Ralf Dümmel (57) competed for the low-carb series! Even if not in the way the Steiners had thought.
The investors Nils Glagau (l.) and Ralf Dümmel take a close look at the low-carb products from “STEINER’s” and are thrilled. After that, a tug-of-war over the deal began
Photo: RTL / Bernd-Michael Maurer
The founding duo actually only wanted to give ten percent of their shares to “STEINER’s” and asked for 300,000 euros for this. But the lions didn’t really bite at this company valuation. Instead, Nils Glagau demanded 15 percent of the company shares, but praised: “You two are awesome! I think your products are brilliant!” “STEINER’s” would fit perfectly into the nutrient professional’s deal profile.
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Dümmel also got involved. However, “Mr. Shelf” earns a whopping 20 percent! The company’s value was halved – that’s certainly not how the former heavyweight had imagined it.
Even if Dümmel improved it to 17.5 percent – the deal went to Nils Glagau!
Deal done, Glagau lucky
When the Steiners were in the follow-up interview with moderator Amiaz Habtu (46), investor Glagau straddled between them, took the founding duo in his arms and groaned in relief: “That was so exhausting! That was so exciting and I’m so glad you chose the right one.”
Entrepreneur and start-up investor Nils Glagau has been with “The Lions’ Den” since 2019
Foto: Getty Images
BILD knows: The deal also came about after the broadcast. Then the stress was worth it!