Dyson v. The European General Court. The consumer electronics brand, famous for its cordless and bagless vacuum cleaners, has been fighting a legal battle in the name of energy efficiency for five years. Battle first won, now lost. In recent days, in fact, the European General Court has ruled that Dyson will not be compensated for the regulation on energy labeling despite this being deemed inadequate and therefore, according to Dyson, highly misleading for European buyers and causing market disadvantage towards Dyson itself.
Dyson scored a point in its favor: the labeling regulation was in fact canceled in 2018. On this basis, Dyson had requested compensation for the damages caused by sales affected by a competition that made use of energy efficiency certificates that were later found inadequate. In short, a market disadvantage that weighed on the company’s accounts. But Dyson was denied a claim for compensation amounting to £ 150 million.
A battle under the banner of Brexit. The spokespersons of the British group, in fact, argue that the European Commission would have favored the European lobby of bag machines, including the major German manufacturers.
Here’s the story. In September 2014 the European Commission introduced a label on the energy efficiency of vacuum cleaners which turned out to be inadequate. Dysone spokespersons say: “In 2017 the European Court of Justice, the highest court in Europe, has made clear that the Commission cannot validly test a vacuum cleaner when it is empty of dust and that, by illegally entering into a vacuum test, the Commission has violated its own laws and ignored the evidence by Dyson. Now, in ruling on Dyson’s claim for damages, the lower court, while accepting the ruling of the European Court of Justice, seems to want to rewrite history. He is trying to argue that the charged dust tests of vacuum cleaners are inaccurate. This is simply not true. The Court accepted the Commission’s devious and devious apology to avoid accepting responsibility for its errors ”. Dyson will appeal.