Check it out before the Spring Festival Gala! The New Year of the Tiger is approaching, and “Anime New Year’s Eve-Golden Tiger Sending Blessings” will be broadcast on the Children’s Channel of the Headquarters on January 30 and January 31, and Tencent Video will broadcast the whole process. The big-headed son, cotton candy, panda and his partner, the mascot of the Year of the Tiger, the animation stars of CCTV animation, Fu Xiaohu, who can dance “Tiger Drum”, will send everyone the best wishes of the tiger’s vitality, and at the same time, “the big boy in the Forbidden City” “Monsters”, “Super Bear Cloth Fan” and his friends, “Oolong Academy Master and Apprentice”, “Nai Nai” and friends in the pet hotel, “Fox Taotao” and friends and many other IP “stars” are all over the country. The kids put on a wonderful show.
“Anime Happy New Year – Golden Tiger Sending Blessings” has completely upgraded the “New Year’s New Year cartoon” in content and form, breaking the concept of cartoons in traditional cognition. The content of the film has been arranged in variety show, combining two-dimensional, three-dimensional, scene shooting, and live-action animation, integrating various art categories such as singing and dancing, cross talk, sketches, etc., to give the audience an immersive experience of this singing and dancing, lively and extraordinary ice and snow Chinese Year.
The film combines the characteristics of animation with the New Year’s story, fully demonstrating the original flavor of traditional Chinese folk customs, the spirit of the Winter Olympics, and the colorfulness of traditional Chinese culture. Animation stars not only appear in the animation world, but also integrate into the real world such as the Forbidden City, Tea Art Hall, and CCTV Building in the form of real scenes, showing the imagination of animation.
In the film, hosts Ju Ping, Xiaolu, Moon, Green Bubble, Huang Wei, Hong Guoguo, Duo Laimi, Chen Yi, etc. of the Children’s Channel of the Headquarters are all dubbed to perform, interacting with animation stars, and Dong Hao, the famous children’s program host Participate in the dubbing, full of childlike fun.
As the first zodiac mascot jointly created by CCTV Animation Group and Tencent Video, Fu Xiaohu has a unique image. Its characteristics not only come from its excellent appearance design – the overall cute, naughty, naughty, and energetic image of a young and cute little tiger. , but also from the show’s unique plot settings. In the film, Fu Xiaohu and his party search for patterns that symbolize good qualities such as courage, happiness, tranquility, and wisdom.
CCTV Animation Group and Tencent Video have joined forces to jointly formulate the “Zodiac Strategy” based on the IP’s solid audience base and strong social influence, starting with the “Anime Lunar New Year” in the Year of the Tiger. The strategy will focus on the main line of Chinese Zodiac IP, relying on the rich Chinese folk culture, give full play to the respective advantages of both parties, jointly explore innovative business models, and carry out projects including derivative development of integrated media content, development of various types of authorized products, and interactive online and offline experiences. Multi-type derivative expansion including development, etc., and strive to cultivate a series of zodiac IP jointly created into a high-quality animation brand with strong social influence and profound industrial value.
“Anime New Year – Golden Tiger Sending Blessings” will send New Year’s blessings to everyone on the 28th of the twelfth lunar month and New Year’s Eve, and will meet overseas audiences in the future. Watch it before the Spring Festival Gala, Huhu is full of vigor and vitality into the future!
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责编：张晓荣 ]