It’s called Mum and it’s the new Google algorithm that has improved online searches, especially those on vaccines, coronavirus and Covid-19: “People, all over the world, went to search for information about the virus (even in unexpected places, ed) – he stressed Pandu Nayak, vice president at Google Search – and we had to learn to identify all the different phrases used to refer to the novel coronavirus to make sure we are uncovering timely, high-quality information made available by trusted health authorities like WHO. “
Now, “a year later, we are facing a similar challenge with the various names of vaccines, only this time we have a new tool available: technology Multitask unified Model“, useful because”Astrazeneca, CoronaVac, Modern, Pfizer, Sputnik and other widely distributed vaccines have over 800 different names around the world “and therefore” people looking for vaccine information can search coronavaccin Pfizer, or mRNA-1273, or also Covaccine” and so on.
interview
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Nayak explained that “our ability to correctly identify all of these terms it is critical to offer the most up-to-date and reliable information, “but also that” identifying the different ways people relate to vaccines around the world requires an enormous amount of time and hundreds of hours in human resources. With Mum, in seconds we were able to identify over 800 variants of vaccine names in over 50 languages: After validating these results, we applied them to Google Search so that people could find timely, high-quality information on Covid vaccines around the world. “
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