A tactile experience: touch the varied possibilities of customization – and versatility – of one of the most “noble” materials used in the automotive sector.
Alcantara, during the Milan Design Week, presented a very special installation at the ADI Museum, through which it is possible to appreciate the different styles of customization of this material.
The stylistic enhancements are endless: prints, perforations, laser processing, foils and resins, embroidery, electro-welding, embossing, engravings and weaves as well as coupling with other precious materials, combined and in perfect synergy with an inexhaustible palette of colors, often created ad hoc , and at different thicknesses.
Alcantara is one of the materials that best lend themselves to the fulfillment of the wishes of individual customers. “Customizing is part of our DNA – declared Andrea Boragno, President and CEO of Acantara – and, for this reason, we have created an internal team capable of developing extreme customizations, combining complex technologies, to provide car manufacturers with the finished product. , ready for saddling “.
Alcantara is transformed daily into different colors, textures and processes made with a style recipe that combines creative suggestions, advanced technologies and craftsmanship, in the name of Made in Italy. In the creative process that leads Alcantara to reveal its infinite languages, the material undergoes the artistic contamination of the other application sectors in which it operates – interior design, fashion, consumer electronics and art, in the sign of the transversal vocation that characterizes it and allows it to combine different worlds. A job made possible by the know-how that the company has gained over the years, of which the Research and Development Center – one of the largest in the textile sector in Europe – represents the maximum expression.