“La Prima by Bocelli” makes its debut, a version of the electric Fiat Nuova 500 available for both the sedan and the 3 + 1 and the Cabrio. The new variant of the electric city car stands out for the sophisticated hi-fi system resulting from the collaboration between Stellantis and the tenor Andrea Bocelli was created by Jbl, a brand of the American group Harman controlled by Samsung, which also includes high-caliber audio brands. like Mark Levinson, Infinity and Lexicon.
The system is based on the Virtual Venues technology of the American brand and, for the first time, is applied and integrated in a non-impacting way in the passenger compartment of a small car thanks to the collaboration of Andrea Bocelli. In fact, the musical environments My Music Room, My Recording Studio, Giuseppe Verdi Opera House and My Open-air Arena which are found in the cockpit and which are also represented in the New 500 infotainment display to support the immersive experience of listening are the “photocopies” of the ideal ones and in which the tenor performed. The range of the Nuova 500 La Prima by Bocelli is on sale at prices ranging from 36,000 to 39,000 euros.