The Financial Associated Press (Beijing, reporter Chen Chen), tonight, Guangguang Media (300251.SZ) announced the interim report for the first half of 2021. The company achieved total operating income of 760 million in the first half of the year, a year-on-year increase of 191.4%; net profit attributable to the parent 480 million, a year-on-year increase of 2255.5%. The person in charge of the company said that in the first half of 2021, the film business contributed 660 million revenues, accounting for 87%, becoming an important source of support for performance.
In the first half of 2021, Enlight Media has 4 films, “Crowd Crowd”, “Tomorrow Will Be Good”, “Your Wedding”, “Sunshine Sisters”, and received a total box office of 1.675 billion yuan. Among them, the movie “Crowd Crowd” drove low and high in the highly competitive Spring Festival stalls, with a box office of 760 million; the mid-to-low-cost main cast film “Your Wedding” released on May 1st received a Maoyan score of 8.0 and a box office of 790 million. The results.
The person in charge of the company said that in the first half of 2021, although the domestic new crown pneumonia epidemic has rebounded in a small scale, the overall prevention and control situation is good. The overall performance of the Spring Festival and May 1 box office is very good. In the market environment where the film industry is gradually recovering, several small-cost movies such as “The Crowd” and “Your Wedding” that the company previously reserved have achieved good returns on investment.
In addition, the film “Revolutionary” produced by Guangguang Media is currently being released in the summer; Ding Yuxi and Ren Min’s youth love film “Ten Years of Wenruyan” is scheduled to be released on October 1, 2021 on the National Day file; Li The film “The One Year Itch” directed by Zhi Zhi will be released on December 31, 2021.
As an important strategic layout of Guangguang Media, the animation business currently has more than ten animation project reserves such as “Deep Sea”, “Begonia 2”, “Last Quip”, and “Nezha 2”.
According to analysis by industry insiders, the development of the animation business of Enlight Media has been widely concerned after the successful box office of “Nezha: The Devil Boy Comes to the World” was 5.035 billion. However, because the National Comics Track is still in the early stages of development, coupled with the huge production cost of the animation film itself, and the long production cycle, at present, it is impossible to determine the release date of the several national comics of Guangguang Media.
In terms of TV dramas and web dramas, the Interim News also announced 15 TV dramas and web dramas including “Mountain River Moonlight”, “Fu Yuan”, “Her Little Pear Vortex”, and “Mountain River Pillow”. According to analysis by industry insiders, according to the current status of the projects shown in the Guangguang Interim Report, these projects are still in the early stage of operation. It remains to be seen whether they can contribute to the performance of the Guangguang Media in the second half of the year.
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