Givenchy Beauty, as the official professional makeup partner of SIFS in this Shanghai Fashion Week, presents haute couture makeup with avant-garde personality and pursuit of the ultimate attitude, creating classic and high-definition makeup for fashion brands on the show, highlighting the modern charm of fashion and beauty.
Givenchy Beauty “Pioneer State” Party For LA TERRAZZA landing on the 48th floor of Shanghai Bulgari Hotel on October 17, Ms. Zhang Qian, General Manager of Givenchy Beauty China, invited Mr. Wu Yue, President of LVMH China Region, Shanghai Ms. Lin Xiaojue, Party Secretary and Director of the Jing’an District Business Committee, Ms. Lv Xiaolei of Shanghai Fashion Week Organizing Committee, Mr. Zhu Guoliang, Founder and CEO of Chuanli Planning, Mr. Matthias Terrettaz, General Manager of Shanghai Bulgari Hotel, and other heavy guests attended the ceremony and witnessed together The perfect ending of SIFS in Shanghai Fashion Week. Mr. Lu Zheng, the chief makeup artist of Givenchy Beauty, led the makeup team to customize the exclusive style of makeup for the models on the spot, using sustainable fashion concepts as creative inspiration, combined with a bold and avant-garde fashion attitude to interpret the blend of multiple styles.
Let the elegant beauty of the fusion of fashion and beauty come out vividly, and once again restore the grand occasion of the show during Fashion Week.
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From left to right: Mr. Lu Zheng, Chief Makeup Artist of Givenchy Beauty, Mr. Matthias Terrettaz, General Manager of Shanghai Bulgari Hotel; Mr. Zhu Guoliang, Founder and CEO of Chuanli Planning, Ms. Lv Xiaolei, Organizing Committee of Shanghai Fashion Week, and LVMH Lu Weiming Mr. Wu Yue, President of Xuan China; Ms. Lin Xiaojue, Secretary and Director of the Committee of Commerce of Jing’an District, Shanghai; Ms. Zhang Qian, General Manager of Givenchy Beauty China
Looking back at the Shanghai Fashion Week SIFS release period, Givenchy Beauty and the 2022 Shanghai Spring/Summer Fashion Week SIFS launched a comprehensive cooperation, focusing on the theme of “regenerate from life”, presenting the same high-definition makeup look at the back of the show to the public, and opening a third The “Dessert Workshop” pop-up shop for a limited time, blends the romantic charm of French desserts into elegant and high-end high-end makeup, giving guests multi-sensory enjoyment. Two well-known beauty experts, “Chen Baiyang Yvonne” and “Stylist Junzi Teacher” also held a fan event at the “Dessert Workshop” to let more beauty lovers learn more about Givenchy beauty products. During this period, two live broadcasts of Givenchy’s high-definition beauty make-up show off the modern and unruly attitude at the backstage of the show. Two beauty experts “Miss Honey’s Beautiful Things Concentration Camp” and “Holy High is so amazing” joined hands with makeup teachers to share fashion with everyone. The cutting-edge fashion trend that matches with makeup, deeply interprets the elegant charm of high-definition makeup. Finally, the fashion week from October 8th to 17th ended successfully with the cool “Pioneer Land” party.
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Givenchy’s “Pioneer State” party was inspired by the Givenchy fashion show. The concise and exquisite design style adds a touch of elegance to the product display area. The brand-new Hei Neng Zhencui series creates a French elegant skin care ritual, and cares for the beautiful skin before makeup; the lock light CP “Dark Skin Savior” star soft light foundation liquid and four square grid loose powder create a water filter-like high-end makeup feeling. Easily create ever-changing makeup; the celebrity’s four-square blush and high-definition lipstick family are stunning and light up the atmosphere of autumn and winter. During the light and shadow, guests can enjoy the high-definition makeup, capture the trend inspiration from the high-definition star products, appreciate Givenchy’s natural high-definition avant-garde charm, and release the bold and fearless self-expression.
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New style, pioneer interpretation. Givenchy Beauty’s in-depth cooperation with SIFS in Shanghai Spring/Summer Fashion Week, with the vigorous power of the blending and collision of fashion and high-end beauty, draws people into a fashion feast where avant-garde and elegance coexist, and touches the concept of sustainable fashion to more fashion Lovers, create a bright future for circular fashion.
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