Great satisfaction for the results of the 53rd edition of Cosmoprof Worldwide Bologna, back in attendance after a two-year stop due to a pandemic, which closes with visitors from more than 140 countries and over 2,700 exhibitors from 70 nations, thanks to investments by the Ministry of Foreign Affairs and of the International Cooperation and Ice – Agency for the promotion abroad and the internationalization of Italian companies in the context of projects for the promotion of the Italian beauty industry in the main markets.
The satisfaction of BolognaFiere
«These are results that fill us with pride – comments Gianpiero Calzolari, president of BolognaFiere -. Cosmoprof has once again confirmed its role as a reference event for the global cosmetics industry, despite the current complicated scenario. The exhibitors highlighted the high degree of profiling of the visitors present and the high number of international operators. Europe is confirmed as the main area of origin, but attendance from Asia and the Americas was also far beyond expectations. The African and Middle East markets follow with very interesting percentages in view of future prospects. It was very exciting to see the aisles of the fair come alive with operators from all over the world, intent on concluding orders and discussing new projects. We hope to have offered companies and professionals a profitable experience at last ».
From Bologna to Milan
Waiting for the next appointment in 2023, the baton now passes to the Milan Beauty Week, the week dedicated to the culture of beauty and well-being, an initiative of Cosmetica Italia in collaboration with Cosmoprof and Esxence that aims to become an annual collective event and already for this launch edition it received the patronage of the Lombardy Region, the Municipality of Milan, Assolombarda, the National Chamber of Italian Fashion and Confcommercio Milano Lodi Monza e Brianza. «That cosmetics is a strategic supply chain – comments Renato Ancorotti, president of Cosmetica Italia -. It is in fact a key and relevant sector for Lombardy and for the country’s economy, to be listened to, valued and promoted, also in terms of innovation and sustainability “
Live and digital appointments
The center of the activities of Milan Beauty Week, which will then go live starting Wednesday 4 May, will be the historic Palazzo Giureconsulti: transforming itself into a Beauty Village, it will host in-depth meetings with professionals and experts – to be followed live and broadcast in streaming – along with exhibitions, workshops, beauty experiences and charity initiatives. On the same days, numerous other locations and commercial spaces in the city will celebrate beauty with ad hoc appointments. «The ambition is to enter the calendar of the Milanese weekends, alongside fashion, design, wine and the many other excellences of our country, celebrated in the context of these important events; a big step to tell all visitors behind the scenes of a sector that lives skin to skin with them and which represents a real flagship of Made in Italy »concludes Ancorotti.
Mido (eyewear) also closed positively
The 50th edition of Mido, the most important eyewear fair in Europe, closed yesterday in a climate of enthusiasm and optimism, with a result beyond expectations. The appointment for all professionals in the sector is for next year, from 4 to 6 February 2023, again at Fiera Milano Rho. «The balance of this edition is certainly positive because the 22,000 attendances of Mido 2022 were of quality, motivated by the desire to do business, challenging the adversities of this period – says the president Giovanni Vitaloni -. We have confirmed our ability to be a point of reference in the sector, consolidating the role of Mido in the creation of business and ideas. We have had excellent feedback from exhibitors and visitors on the commercial exchanges made in recent days: the sector restarts from here. The fair must be experienced in the presence, companies are the absolute protagonists of this very strategic moment for eyewear at an international level but also for the entire economy of our country “.