Black and white are intertwined, and the ghostly white tiger rushes out of dawn. The mobile game “New Douluo Continent” and Tencent Music Entertainment Group “Dawan+” co-created, THE9-Xu Jiaqi’s “New Douluo Continent” mobile game Zhu Zhuqing character theme The song “Shadow Like a Light” was launched on August 20th.
The “Shadow Like a Light” jointly released by “New Douluo Mainland” and Tencent Music Entertainment Group is Zhu Zhuqing’s exclusive character song, and it is also the fifth in the “New Douluo Mainland” mobile game Soul Master series. In the Douluo Continent, Zhu Zhuqing is an indispensable member of the protagonist group of the Shrek Seven Devils. She was born in a noble family of the Xingluo Empire and was engaged to Dai Mubai, the prince of the Xingluo Empire, since she was a child. Zhu Zhuqing has a cold personality and few words, but under the indifferent appearance, he attaches great importance to friendship in his heart. He is a loyal partner who is cold outside and warm inside. The song “Shadow Like a Light” will show everyone Zhu Zhuqing’s hierarchical character charm, and interpret her and Dai Mubai’s tough spirit of fighting against fate and fighting side by side with her partners wholeheartedly.
The heroine will not let the eyebrows, and the female soul master character songs of the Shrek Seven Devils will be launched one by one, to gather the Shrek Seven Devils for Douluo fans to gather the power of the group soul.
The singer of “Shadow Like a Mansions” is Xu Jiaqi from the popular girl group THE9. She will be transformed into a ghost cat who sings and dances well. She will sing for Zhu Zhuqing’s character music. With her clear singing voice, she tells fans that this is strong for love. A firm image of not abandoning and not giving up for partners.
The whole song is lyrical and has a rock and roll atmosphere, trying to vividly interpret Zhu Zhuqing’s character of cold outside and hot inside. A rap part is added to the middle of the song, which further reflects the closeness of THE9-Xu Jiaqi and Zhu Zhuqing. I hope that fans who like THE9-Xu Jiaqi and Douluo Continent can feel the hot enthusiasm of Zhu Zhuqing in Douluo Continent while listening to the songs, as well as her enthusiasm for fighting fate for her lover and partner. Faith.
With the launch of the character song, players of the mobile game “New Douluo Mainland” can listen to the moving melody of “Shadow Like a Mansions” in the game. In addition, the game also combines Douyin, Kuaishou, National K Song, Kuwo Music, and Sogou Input There are in-depth linkage cooperation, Douyin national missions, K song cover contest, Sogou custom input method skins, etc., and fans of players who love Zhu Zhuqing and Xu Jiaqi are welcome to experience it.
In terms of cross-border music creation, “New Douluo Continent” has accumulated relevant successful experience. In May 2020, “New Douluo Continent” released the mobile game theme song “Blue and Silver Sea”, exploring the cross-border marketing model of text + game + sound for the first time. The theme song was sung by powerful singer Zhang Bichen. After the song went live, it won multiple music charts TOP1. This year, four character songs sung by Ayunga, modern brothers Liu Yuning, ONER Lingchao, and Hu Xia, with the theme of the soul of brothers, were launched one by one. They have achieved good results on QQ Music, Kuwo Music, Kugou Music and other platforms. , Popularity continues to rise.
As a member of Douluo Dalu’s IP matrix, “New Douluo Dalu” not only continues to polish the quality of the game, but also strives to output high-quality content to feed back Douluo’s IP. Previously, the mobile game has reached cross-border cooperation with Beijing Happy Valley, Tencent Kandian, Tencent Music, Douyu, Kuaishou, Hupu, and Sogou Input Method. On the recent Chinese Valentine’s Day, “New Douluo Continent” teamed up with the jewelry brand I Do to create a virtual diamond ring of the Blue Silver Emperor, an offline theme store, and an online exclusive gift based on the touching love of the protagonist Tang San Xiaowu. Hosting the Qixi Festival Tour Night with Douyu Live Broadcasting Platform, let love transcend the limitation of dimension, and achieve all-round online and offline interaction with Douluo fans.
On August 20th, Zhu Zhuqing’s role song “Shadow Like a Mansions” was launched, and THE9-Xu Jiaqi performed smartly, inviting everyone to feel the absolute trust in their lover in the song, and the passion for brothers without reservation. Together with Douluo fans, feel the hot soul under the cold appearance of the Nether Cat.Return to Sohu to see more
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