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ITB: Mecklenburg-Western Pomerania attracts guests from all over the world | > – News

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ITB: Mecklenburg-Western Pomerania attracts guests from all over the world |  > – News

As of: March 5, 2024 8:00 a.m

The travel industry wants to attract more guests from all over the world to Mecklenburg-Western Pomerania. In any case, that is one of the focuses with which it will be presenting itself from today on at the ITB, the International Tourism Exchange, in Berlin.

Germans are spending less and less money on holidays within their own country, according to Tobias Woitendorf, managing director of the Mecklenburg-Western Pomerania Tourism Association. This makes it all the more important to bring more international guests into the country. Just one of the focal points with which the industry will be presenting itself from today onwards at the ITB, the International Tourism Exchange, in Berlin.

Mecklenburg-Western Pomerania must remain competitive

In order to remain competitive, the country must ensure that it maintains and expands its infrastructure. In addition, the tourism products and offers in the northeast are also getting old. There is also a lack of qualitative improvements. “We are more in a situation of managing previous successes. At some point the point comes where it is too late to take countermeasures before a big bang or a real downturn,” warns Woitendorf in advance. Since 2023, Mecklenburg-Western Pomerania has no longer had its own stand at the ITB, but is essentially a subtenant of the German National Tourist Board. Also taking part are the Arcona hotel group, the shipping company A-Rosa and the Stralsund Maritime Museum.

Further information

The tourism products and offers in Mecklenburg-Western Pomerania lack qualitative improvements, says Tobias Woitendorf. more

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This topic in the program:

NDR 1 Radio MV | News from Mecklenburg-Western Pomerania | 03/05/2024 | 07:00 am

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