Real Madrid has signed a €70 million per season sponsorship deal with HP. A record deal that puts Real Madrid at the top of the football clubs that earn the most from their shirts.
Tech giant HP will be the first brand in the club’s 121-year history to carry its logo on the sleeve of the Real Madrid shirt, in both the men’s and women’s first football teams.
Another record contract for the Spanish company after the one with Fly Emirates which brings another 70 million euros into the coffers. This makes Los Blancos hold the two most lucrative shirt sponsorship deals in world football.
The highest value shirt sponsorship contracts
Real Madrid – Emirates 70 million euros;
PSG – Qatar Airways 65 million euros;
Barcelona – Spotify 57 million euros;
Manchester United – TeamViewer 55 million euros.