The tailored dress and the sweatshirt, the long dress and the layered and floral dress that paraded on the catwalk. Then the interiors of a luxury car or the design components for furniture: they all share a plastic core that would have ended up in the waste, colored bottles, caps and other elements to be disposed of which, instead, thanks to a process of innovative processing, from domestic or industrial waste destined for separate collection, it becomes raw material. And gives birth to the new innovative fabric for the world of fashion and luxury.
Almost a revolution in the name of the circular economy in which fashion is combined with environmental protection, is the one that starts from Isernia in Molise with the Res project (Sustainable ethical recovery) launched by the Molise company Smaltimenti Sud, specialized in collection, transport and disposal of urban waste. At the basis, in addition to a study and research plan on the plastic waste sector and the world of fashion (and the support of Consulting and Resources, engaged in circular economy projects since 2016), also an investment of 23 million euros entrepreneur from Molise Antonio Lucio Valerio, at the top of the Valerio Group and founder (together with Antonio Sandro) of the Smaltimenti Sud company. Ittierre and that for over 15 years has made the history of the fashion industry in the area, together with the Research Center reactivated after several years of inactivity. The Valerio Group had taken over Ittierre in 2020.
In this center, precisely through a track that brings together research and innovation, the encounter between the world of plastic waste and the Molise textile tradition is born: in the plants that will be fully operational in 2023, 80% of the 40 thousand tons of plastic that will be treated between chemical and mechanical recycling (today the collection is 15 thousand tons) will become innovative fabric for fashion and automotive, through a transformation process, as the group underlines, “without chemical pollutants, without emissions into the atmosphere, with low temperature thermoforming, thanks to a research that has already started and that at the moment has seen the first phase of the project completed with the commissioning of the modeling, cutting, sewing and assembly department ».